Core tips:1. Column Name: Sunshine Expressway 2. Column Purpose: Take the present consciousness, aesthetic interest and noble moral character as the spiritual connotation of the program, display the various talents and hobbies of teenagers, so as to discover their specialties and cultivate their health hobbies.3. Column positioning: advocating healthy lifestyle and creating Yang (?) 1. Column Name: Sunshine Expressway 2. Column Purpose: Take the present consciousness, aesthetic interest and noble moral character as the spiritual connotation of the program, display the various talents and hobbies of teenagers, so as to discover their specialties and cultivate their health hobbies.3. Column positioning: advocating healthy lifestyle and creating Sunshine Entertainment brand.4. Column slogan: Sunshine Expressway, welcome you to come!V. Audience Analysis: The column is mainly aimed at the audience in Shandong Province, mainly young people.Mainly cultivate young people's artistic interest and activate their entertainment life.Preliminary forecast ratings are around 3.2%.6. Column content: (1) Broadcast time: every Saturday evening 7:45 broadcast, next Sunday morning 8:30 replay, 60 minutes each issue.(2) Broadcasting form: recording and broadcasting, belongs to the variety show category, pursuing the interaction with the live audience.(3) Block settings: Sunshine Girl - set up a successful stage to show youth.Three outstanding girls from all over the country are invited to participate in each issue. They must have a sunny and healthy personality, beautiful young appearance, outstanding talent, and add a monthly championship and annual championship rating.Super Elf - Keep a happy childhood and open a bright future.Mainly for young children, highlighting children's innocence, loveliness and fantastic words, while taking into account the theme of talent show.Challenge yourself and create excellence.Physical excellence in the main, choose healthy and upward specialty hobbies to show in an all-round way.It is the most suspenseful and challenging part of the whole column. It can be declared as the Guinness World Record.Seventh, the features of the column: (1) Sunshine Expressway can make teenagers find happiness in the program, feel the same experience, and close the distance between the program and the audience.(2) Guests have a wide range of authenticity, as long as willing, anyone can become the main character of our stage.8. Promotion channels: through the introduction of their own TV programs, object-oriented is more extensive, through the collection of participants in the TV programs to promote to the broad audience.Collect all kinds of reactions and voices to the event itself through various channels.9. Specific shooting and production (1) Operating mode: The producer system requires people who understand both the operation of the program and the operation of the program to be producers.Around the orientation of the program and the operation of the program in that period, producers should maintain relative independence.(2) Personnel Setting Host (one): Responsible for the writing of crosstalk, grasp the rhythm of the current program, play a role as a bridge director (two): responsible for the planning, writing, directing of each program, grasp the whole broadcast program and related matters.Video shooting (two): on-the-spot shooting, interviewing and editing (one): the producer responsible for editing, synthesis and program packaging (one): the overall responsibility for the production progress, shooting quality, production links and revenue and expenditure of the column.Urge to ensure double improvement in income generation and quality.Lighting (two): Responsible for lighting supply during the recording of the program.Makeup artist (one): responsible for the makeup and makeup of the host and guests during the recording of the program.

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