The Prince’s Farm Resilience Programme Media Pack In this document you will fi nd: - News story Social media content (with a link to assets and images) Approved quotes for promotion Please amend and use these however you wish, though please do run significantly altered press releases/news content by the Fund’s Communications and Events Officer, Tessa Berridge at [email protected] NEWS STORY: Please use the below in your newsletter or on your website: FREE business skills training for Suffolk family farms Family farm businesses from Suffolk are invited to sign up for The Prince’s Farm Resilience Programme, run by The Prince’s Countryside Fund, from now until 14th May 2021. It will be held in Woodbridge and coordinated by Chloe Cross, the multi-millionpound programme allows up to 20 farming families to take part in each location. Participants receive free business skills and environmental management training worth £2,300 per farm, delivered by expert consultants including Kite, the Andersons Centre, and Savills. The training helps farming families to make changes to improve their business and ensure their viability. Derek, a farmer who took part in 2019-20, told us: “The Prince’s Farm Resilience Programme allows farmers to be open and honest with others. It’s a great way for people to come together, to put your head above the parapet and own how well your business is doing, to talk things through with others in a similar situation and with the expertise of the consultants.” Keith Halstead, Executive Director of The Prince’s Countryside Fund said: “British agriculture is undergoing its most significant change in a generation, so it is vital that farming families future-proof their business, now. The free business skills and environmental management training provided by The Prince’s Farm Resilience Programme is proven to increase confidence and help farm businesses ready themselves for change. I’d like to thank all of our programme sponsors for their support of The Prince’s Farm Resilience Programme, particularly Aldi, Morrisons, and the National Trust.” For further information and to sign up, please visit: www.princescountrysidefund.org.uk/farmresilience ENDS SOCIAL MEDIA: From this link, you will find social media assets and images approved for use alongside The Prince’s Farm Resilience Programme, and the programme logo. When on social media, the Fund can be found at:  Facebook @countrysidefund www.facebook.com/countrysidefund  Twitter @countrysidefund www.twitter.com/countrysidefund  Instagram @countrysidefund  LinkedIn www.linkedin.com/company/the-prince's-countryside-fund/  YouTube www.youtube.com/countrysidefund Please remember to tag the Fund and use the #FarmResilience if appropriate – and please do send Tessa your own social media handles so that you can be tagged in relevant posts. On the Fund’s YouTube, there is The Prince’s Farm Resilience Programme playlist, where you can find our various case study videos. There is even a video from our Patron, HRH The Prince of Wales. Please share these on social media! DRAFT CONTENT : The below content is drafted to fit within the Twitter character restrictions. Please ensure to tag us (@countrysidefund) when you post on all social media platforms and use The Prince’s Countryside Fund’s website in all posts too (www.princescountrysidefund.org.uk/farmresilience or this shorter link: bit.ly/PFRPregister). Use the social media assets and photographs to accompany any of your posts about the Programme, and please note that the website is not on the assets, so make sure you include it in your posts.      Listen to @countrysidefund’s Patron, HRH The Prince of Wales’s message about The Prince’s #FarmResilience Programme: www.youtube.com/watch?v=uDCOMH_iKXA Find out more and sign up here: www.princescountrysidefund.org.uk/farmresilience Are you part of a family farming business in Suffolk? Do you want FREE business skills training? Then why not sign up to The Prince’s #FarmResilience Programme today! Find out more here: www.princescountrysidefund.org.uk/farmresilience @countrysidefund The Prince’s #FarmResilience Programme offers FREE business skills training to family farm businesses! A group is being held in Suffolk, sign up now: bit.ly/PFRPregister and the workshops will begin when government restrictions allow @countrysidefund “The Prince's #FarmResilience Programme is an excellent project that has been relevant throughout and rea

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